03.07.2026
Day 8 stock exchange release / 3 July 2026 at 16:40 EET
Insider information: Saga Furs’ June auction generated brokerage sales of EUR 281 million
Saga Furs’ June auction began on 26 June and concluded today, 3 July. At the largest auction of the season, 4.7 million pelts were offered (June 2025: 4.2 million pelts), and the value of brokerage sales increased to EUR 281 million (June 2025: EUR 127 million).
The auction was highly successful, following the strong results achieved in March. Around 500 buyers attended the auction in Vantaa, and virtually all of the 4.4 million mink pelts and 200,000 fox pelts on offer were sold. Mink prices remained stable, while fox prices increased slightly.
“A total of 4.6 million pelts were sold in a highly active auction, generating brokerage sales of as much as EUR 281 million. Competition in the auction room was intense, reflecting strong market confidence and robust demand for the raw material. The results confirm that the price levels achieved earlier have been maintained,” says Markus Gotthardt, CEO of Saga Furs.
The majority of purchases were made for the Chinese market. Additional buying came from South Korea, Türkiye and Greece, as well as from the Western fashion industry.
The total value of brokerage sales for the financial year has now exceeded EUR 500 million, supporting the company’s previously issued guidance that both revenue and operating profit for the financial year will be clearly higher than in the previous financial year. Expectations for the season’s final auction remain positive.
Day 8 report / Friday, 3 July
The June auction concluded today with strong buyer activity as it has been throughout the auction. Today’s offering, which included 117,000 Silver Cross male and 98,000 Black Cross male and female mink pelts, followed the same line as yesterday’s Silver Cross female sale.
- Silver Cross male collection was 100% sold at firm to slightly easier prices.
- Black Cross collection was 95% sold with slight variation in prices between individual sections.
- All prices are compared to the March 2026 auction (where applicable) and refer to regular pelts.
China was the dominating market with support from Greece and the rest of the markets.
Saga Furs’ next auction will be held in September 2026.
Day 7 report / Thursday, 2 July
The auction continued today in a lively and competitive atmosphere. The offering consisted of 325,000 Pearl male and female as well as 136,000 Silver Cross female mink pelts.
• The remaining Pearl collection was 100% sold at firm to slightly easier prices.
• Silver Cross female collection was 100% sold at firm price levels, where applicable.
• All prices are compared to the March 2026 auction and refer to regular pelts
China was the dominating market with support from other markets.
The June auction concludes tomorrow with the sale of Silver Cross male and Black Cross male and female mink pelts.
Day 6 report / Wednesday, 1 July
Saga Furs’ June auction continued today with the fox auction. The offering consisted of 179,000 Blue and 20,000 Blue Frost fox pelts.
Although the offering was smaller than in recent auctions, competition was active and prices showed a positive development.
Fox
- The Blue fox collection was 100% sold at increasing prices.
- The Blue Frost fox was 95% sold at firm prices.
- All prices are compared to the March 2026 auction and refer to regular pelts.
- China was the dominating market with support from Türkiye.
Blue Fox Top Lot was purchased by Hebei Yongtai Fur Co., Ltd from China
Mink
The auction then continued with the sale of with an offering of 699,000 White male and female pelts, as well as 175,000 Pearl female mink pelts.
The White mink sale attracted strong buyer interest and was 100% sold. Male prices remained firm, while female prices were slightly below the high levels achieved in our March auction. Even so, prices remained at a healthy and profitable level, confirming the continued strength of the market.
- The White male collection was 100% sold at firm prices.
- The White female collection was 100% sold at firm to slightly easier prices.
- The Pearl Velvet female collection was 80% sold at slightly easier prices.
- All prices are compared to the March 2026 auction and refer to regular pelts.
- China was the dominating market with support from other markets.
The auction continues tomorrow with the sale of Pearl male and female as well as Silver Cross female mink pelts.
Day 5 report / Tuesday, 30 June
The strong market performance continued on the fifth day of the auction. Today’s offering consisted of 399,000 Silverblue male and 185,000 Pastel male and female mink pelts.
After five days of trading, demand remains strong across the different mink types. Active participation from buyers led to competitive bidding throughout today’s sale.
- The Silverblue male collection was 100% sold at slightly increasing prices compared to Saga’s March auction.
- The Pastel collection was 100% sold at increasing prices compared to recent auction levels.
China was the dominating market with some support from the other markets.
Pastel Female Top Lot was purchased by Zhejiang Blackwing Clothing Co., Ltd from China.
The auction continues tomorrow morning with the sale of Blue and Blue Forst fox pelts. The mink auction then continues with the sale of White male and female as well as Pearl female mink pelts.
Day 4 report / Monday, 29 June
The positive trend continued on the fourth day. Today’s offering consisted of 205,000 Palomino male and 396,000 Silverblue female mink pelts.
Palomino males sold at prices slightly above the already strong levels achieved in our March auction. Silverblue females followed the same pattern, also recording moderate price increases.
Buyers were active and engaged, resulting in strong bidding across the offering. This reflects the continued confidence in the market. It also demonstrates the trust that buyers place in Saga Furs as an auction house and in the consistency and reliability of our grading.
After four days of trading, the market continues to show healthy demand across different mink types. The results confirm that the positive momentum established in March is continuing. This gives both producers and the international trade confidence as the auction progresses.
- The Palomino male collection was 100% sold at firm to slightly increasing prices.
- The Silverblue female collection was 100% sold at firm to slightly increasing prices.
- All prices are compared to the March 2026 auction and refer to regular pelts.
China was the dominating market with support from South Korea and other markets.
The auction continues tomorrow with the sale of Silverblue male as well as Pastel male and female mink pelts.
Day 3 report / Sunday, 28 June
Today’s offering consisted of 312,000 Royal Black and Black male and female as well as 197,000 Palomino female mink pelts.
Today’s results further reinforce the picture that has emerged throughout the auction. American Black mink traded at levels consistent with those achieved during our March auction, with only slight variations between individual sections.
The Palomino offering generated particularly strong interest, with prices continuing the already elevated March levels. The Saga offering of Black mink also performed well continuing the high established levels.
As the auction moves forward, the sustained performance across a broad range of mink types provides further evidence of a healthy and balanced market.
- The Royal Black and Black collection was 95% sold at firm prices.
- The Palomino female collection was 100% sold at firm to slightly increasing prices.
- All prices are compared to the March 2026 auction (where applicable) and refer to regular pelts.
China was the dominating market with support from the rest of the markets.
The Royal Black female Top Lot was purchased by BackAtOne from China.
The auction continues tomorrow with the sale of Palomino male and Silverblue female mink pelts.
Day 2 report / Saturday, 27 June
Today’s offering consisted of 503,000 Brown and 128,000 Mahogany female as well as 44,000 Sapphire male and female mink pelts.
The second day of the June auction further reinforced the confidence that is returning to the global fur market. Following yesterday’s encouraging opening, today’s sale of Brown Female mink produced a very positive outcome, with prices advancing moderately from the already high levels achieved at our record-breaking March auction.
This result confirms that demand for high-quality mink remains solid and that the market continues to absorb the offering at sustainable price levels. The continued positive price development demonstrates that the recovery seen in March was not an isolated event, but the beginning of a broader restoration of confidence throughout the industry.
As the auction progresses, the results achieved over the first two days provide a solid foundation for the remainder of the sale and further strengthen confidence in the long-term outlook for the international fur market.
- The Brown female collection was 100 % sold at firm to slightly increasing prices.
- The Mahogany female and the Sapphire collections were 100% sold at prices representing March increase as this was the first offering of the season.
- All prices are compared to the March 2026 auction (where applicable) and refer to regular pelts.
China was the dominating market with support from South Korea, Türkiye, Greece and the European fashion industry.
The auction continues tomorrow with the sale of Royal Black and Black male and female as well as Palomino female mink pelts.
Day 1 report / Friday, 26 June
Saga Furs’ June auction kicked off today. During the 8-day auction, Saga Furs will offer 4.4 million mink and 200,000 fox pelts. Today’s offering consisted of 399,000 Brown male and 100,000 Mahogany male mink pelts.
Following the remarkable success of our March auction, the global fur market enters this June sale with renewed confidence. The significant increase in prices achieved in March marked a turning point for the industry, restoring optimism after several challenging years and providing much-needed returns to producers.
As the world’s leading fur auction house, Saga Furs is proud to continue carrying the responsibility of providing an open, transparent and reliable marketplace for the international fur trade.
Today we welcome more than 400 buyers to the largest auction of the year, including an exceptionally strong delegation from China alongside customers from all major markets. The solid demand seen in today’s Brown Male offering has provided an encouraging start to the sale. This is particularly significant following recent auctions elsewhere that left the market with some uncertainty and mixed price signals.
The industry now looks to Saga Furs for clear market direction. Our objective throughout this auction is to facilitate active trading that supports a healthy and sustainable market. Producers need confidence to continue investing in the future, while buyers need access to commercially viable opportunities. A balanced market serves both interests.
Price movements may naturally vary between individual qualities and assortments, but what matters most is maintaining the strong overall market level established in March. Our aim is to preserve that confidence and, in doing so, once again fulfil our role as the market leader—creating liquidity for producers, enabling profitable business for the trade, and strengthening the foundation for the next production season.
The confidence shown by both our suppliers and our customers has brought us to this point. We thank them for that trust and look forward to another successful auction together.
- The Brown male collection was 100% sold at firm to slightly increasing prices.
- The Mahogany male collection was 100% sold at prices representing March Increase as this was the first offering of the season.
- All prices are compared to the March 2026 auction (where applicable) and refer to regular pelts.
China was the dominating market with support from the rest of the market.
The auction continues tomorrow with the sale of Brown, Mahogany female and Sapphire male and female mink pelts.